Studying in the U.S or overseas
Contest information
Maximum 2-4 students per class
Class Introduction
The Diamond Challenge Business Competition tests students with the necessary skills and knowledge to create, promote, and market new business ideas. This preparatory project will cover the creation of the business proposal from the creative stage to the final business proposal and the Pitch Deck stage.
Students will conceptualize a business, create a business plan/business model canvas, perform an environmental analysis, determine the organization’s mission, vision, and value statement, etc., and develop a marketing and promotional strategy.
The final project will include a business proposal and pitch deck for the annual Diamond Challenge business competition.
Competition Details
The Diamond Challenge has two competitions: Business Innovation and Social Innovation. Before choosing, students develop a problem they want to solve and a business idea/business plan to address it. If the concept emphasizes solving a customer problem, students should choose Business Innovation. If the idea focuses on solving a societal or environmental problem, students should choose Social Innovation.
Outcome
- Understanding the Components of Entrepreneurial Psychology
- Explore the use of design thinking through idea screening
- Build an Effective Value Proposition
- Effectively design and conduct market research through mock interviews
- Understand and create a business model canvas
- Use storytelling techniques to create a promotional platform to engage your audience
Feedback
Students and their parents will receive brief feedback after each class regarding the student’s general participation in class. Students will also receive feedback on graded assignments via email.
Schedule
16 classes, 2 hours per class, 32 hours in total.
Need to prepare?
To best prepare for this program, we recommend reading:
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