Diamond Challenge Business Competition Prep

Aspiring entrepreneurs will create, promote, and market a company to win over the Diamond Challenge Business Competition's judges. In this intensive format, students will conduct the business ideation process, create a business plan, conduct environmental scanning, establishing the organizational mission, vision, and value statements, create marketing and promotion strategies, write the business proposal and create a pitch-deck required by the Diamond Challenge Business Competition.
Designed for

Students who are interested in participating in the Diamond Challenge and/or other business competitions


All levels

Class format

One-on-one and small group (Max. 7 students/class)

Class Introduction

The Diamond Challenge Business Competition tests students with the necessary skills and knowledge to create, promote and market new business ideas. This preparatory project will cover the creation of the business proposal from the creative stage to the final business proposal and the Pitch Deck stage.

Students will conceptualize a business, create a business plan/business model canvas, perform an environmental analysis, determine the organization’s mission, vision and value statement, etc., and develop a marketing and promotional strategy.

The final project will include a business proposal and Pitch Deck for the annual Diamond Challenge business competition.

Competition Details

There are two competitions within the Diamond Challenge: Business Innovation and Social Innovation. Before choosing, students develop a problem they want to solve and a business idea/business plan for that problem. If the concept emphasizes solving a customer problem, students should choose Business Concept. If the idea focuses on solving a societal or environmental problem, students should choose Social Innovation.

Team Requirement: 2-4 high school students between 14-18 years of age at the submission deadline, and be enrolled in an official high school/secondary education institution or program for the duration of the competition. Businesses must not have generated more than $100,000 in total revenue before the submission deadline. 


Students and their parents will receive brief feedback after each class regarding the student’s general participation in class. Students will also receive feedback on graded assignments via email. At the end of the course, the student will receive a final report card, which thoroughly speaks to their overall participation in the course, including major assignments.


28 hours of classes, 120 minutes/class

Need to prepare?

To best prepare for this program, we recommend reading:

Summer 2023 Courses are open!

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